E-Commerce Marketing Management is a four-part course offered by the Maryland Innovation Center that teaches business owners and entrepreneurs how to develop effective online marketing strategies and maximize their digital presence. Taught by digital marketing expert Nathan Garcia, the program provides a supportive learning environment where participants will gain a flexible toolkit for online marketing. Through both in-person classes and ongoing mentoring resources, attendees learn tactics for growing their business online, whether they are newly starting out or want to refresh existing skills. The course guides students in building their best marketing strategy through simple yet powerful solutions tested over years of research. Upon completing the program, participants also have continued access to coaching at the Maryland Innovation Center to directly apply concepts and receive feedback to move their organizations forward.